Done Dill is a crunchy, boldly flavored snack that combines the tangy goodness of pickles with the crisp texture of chips—perfect for health- conscious snackers, pickle lovers, and flavor adventurers. A salty, satisfying bite for serious pickle eaters, because we’re in the business of pickles.
The Advanced Brand Design Project focused on developing a cohesive and original brand identity across print and digital platforms. The process began with research, logo sketches, and mood board exploration, leading to multiple design iterations before the final presentation. A strong visual tone was established through strategic choices in color, typography, and layout, ensuring the design was inspired rather than derivative. The final deliverables included five unique logo directions and a comprehensive Brand Standards Document, featuring a primary logo with variations, a defined color palette, typography selections, brand photography or illustrations, packaging design, digital mockups, and a social media presence. This project emphasized a holistic approach to brand identity, maintaining consistency across all touchpoints.
Tangy but fun – A punchy, bold flavor experience.
Crunchy & Satisfying – A snack that delivers on texture.
Health-Conscious – Naturally low-calorie, gut-friendly benefits.
Convenient – No mess, no juice, just pure crunch.
Trendy & Playful – Appeals to younger snackers and adventurous foodies.
Crunchy & Satisfying – A snack that delivers on texture.
Health-Conscious – Naturally low-calorie, gut-friendly benefits.
Convenient – No mess, no juice, just pure crunch.
Trendy & Playful – Appeals to younger snackers and adventurous foodies.
